The end of the second day of Fitur, which we took full advantage of to learn about new destinations for this year and to meet with lots of bloggers who we┬┤ve met over the course of the year at different events. We started early in the morning with the event #IblogNoruega, where the tourism offices and bloggers tried to define their position as far as different ways to collaborate, without putting in jeopardy the work that either side does.
After the presentation, the first to speak was Nany Arenas. Her words, although they seemed radical, put out in the open the reality of the subject, especially because she has worked on both sides. She pointed out the side of the tourism offices, whose main goal is to see what the profit will be. She criticized the absence of realistic proposals on the part of bloggers and pointed out the importance of presenting plans with clear strategies which would be reflected in the numbers.
The second to speak was Paco Nadal, whose key point was the necesity to diversify to those who take blogtrips, because many times, it seems like giving a free trip to a group of friends. Rafa P├ęrez, also added his opinion to the mix, emphasizing that the tourism offices take notice when there are good communicators writing. Lastly, Pau Garc├şa Solbes presented the way a blogger travels and reaffirmed that these are the people who can really sell authentic experiences. After these comments, the debate between bloggers and tourism offices ended leaving us with a lot to reflect upon.
As the event had ended, we made our way toward the press stand of the Ministry of Tourism of India, and the country┬┤s embassador in Spain. They gave us a presentation about the country, but from a more commercial point of view. At the end, they gave the floor to the press so that people could ask questions. Some of the key points to work on were the communication between Spain and India, and the problem of visas.
We ended our day at the pavillion of Jordan where the Minister of Tourism and Manu Tenorio, who had recorded his latest disk there, presented the county without anything that stood out (it was more the destination itself which doesn┬┤t need any publicity) and they raffled off magnificent trips (although you had to buy your own air fare). As is becoming a habit, Rusko did not win anything. Tomorrow is an important day with the bloggers meeting at the Chile Pavilion at 12 in the morning. It is great sharing our experiences with you! Until tomorrow!